In the Clinic with Camille

78 | Behind the Scenes of Monday Mentoring

In this episode, I reflect on running Monday Mentoring, my community of practice membership program for practitioners, as we start our fifth year. I share how it began, how it's evolved, and a few key things I've learned along the way.
This episode goes into some of the things that worried or scared me as I started/grew the program, where we are now, and how I think about pricing. If you'd like to learn more about the Pay from the Heart pricing model we use, check out episode 53. 
I hope this episode will be helpful to you if you're thinking about offering a membership program or if you're simply interested in a bit of "behind the scenes" info about how Monday Mentoring works. 
If you have specific questions that aren't answered her, I'd love to answer them. Please share your question on intheclinic.com 
I'd like to end by offering my deep gratitude to everyone who's been a part of Monday Mentoring over the years, including those who have joined the community, our amazing facilitators, the virtual assistants who help me keep the wheels on, people who have helped spread the word, and mentors and friends who have helped me to grow and improve the program. Y'all are the best, and I can't wait to see how things continue to evolve in the years to come 💚

77 | Navigating Election Season: Self-Care for Practitioners

Welcome to this episode of "In the Clinic with Camille," hosted by Camille Freeman, a clinical herbalist and nutritionist. In today's episode, Camille suggests creating a a self-care plan to navigate the stressful months leading up to the US election in early November.
Camille discusses the importance of staying informed without getting overwhelmed, drawing inspiration from a class by Beth Pickens. She emphasizes the need for boundaries around media consumption and shares her personal strategies for maintaining mental, physical, and emotional health during this period.
Join Camille as she encourages practitioners to develop a care plan that allows them to show up for themselves and their communities during this crucial time. Tune in for a friendly nudge to stay balanced, informed, and proactive in the lead-up to the election.
Resources
Learn more about Beth Pickens (the program I'm in is called Homework Club)
Morning Coffee Sessions with Firefly Creative Writing
Register to vote or check your registration status 

76 | On urgency in your marketing and promotion

Welcome to another episode of "In the Clinic with Camille," where Camille Freeman, a clinical herbalist and nutritionist, shares valuable tips for practitioners. This episode dives into the concept of urgency in sales and marketing, a common tactic recommended by many experts.
Camille discusses the pros and cons of creating a sense of urgency, emphasizing the importance of authenticity. While genuine deadlines can help clients make decisions, artificial urgency can misalign with your values and client interests. Camille offers practical strategies for maintaining visibility and fostering trust without resorting to false urgency.
For a deeper dive into ethical marketing, join us on August 12 from 5-6:30 pm ET for a class on marketing with the nervous system in mind. The class is free if you share it with a friend or on social media, or $25 otherwise. A replay will be available if you miss the live class. 

75 | Review of Zenler learning management system

Welcome to In the Clinic with Camille, hosted by Camille Freeman, an experienced herbalist and nutritionist. In this episode, Camille responds to a question from Olivia, who is considering revamping her online program at the Collective Wonder Herb School.
Camille shares her extensive experience with various e-learning platforms, ultimately explaining why she chose Zenler for her programs and memberships. She highlights key features such as built-in Zoom integration, assignment tracking, and video hosting, which have made Zenler a suitable choice for her needs.
While discussing the pros and cons of Zenler, Camille provides valuable insights for practitioners looking to choose the right platform for their online courses. She also offers a referral link for those interested in trying Zenler.
Whether you're an educator or a practitioner, this episode is packed with practical advice on navigating the complex world of e-learning platforms.

74: How to tell if people are reading your newsletter

In this episode, Camille addresses a common concern from Julie about newsletter engagement. Camille shares practical advice on how to gauge and enhance reader interaction with your newsletters, especially when you're just starting out.
Discover tips on interpreting open and click rates, soliciting feedback from your audience, and leveraging your intuition to craft compelling content. Camille also discusses the importance of perseverance and continuous improvement in your newsletter writing journey.
For those looking to deepen their newsletter skills, Camille introduces her paid newsletter, "Write Better Letters," which includes co-writing sessions and peer feedback opportunities. Tune in for valuable insights and actionable strategies to make your newsletters more engaging and effective. 
You might also wish to check out Episode 44: The Creepiness Factor when you Send Email Newsletters.
To leave your own question: https://www.intheclinic.com 

73 | When do you need a separate business?

Welcome to the latest episode of "In the Clinic with Camille," where herbalist and nutritionist Camille Freeman dives into a pertinent question from listener Oren about managing multiple business ventures. Camille explores the complexities of deciding when to keep different facets of your work under one umbrella and when to separate them into distinct entities.
Camille addresses both the business and community-facing aspects of this dilemma, offering thoughts on how to protect your personal finances, manage business risk, and present your work cohesively to your community. Whether you're juggling teaching, clinical practice, or other projects, this episode provides valuable guidance to help you streamline your business operations.
Don't miss Camille's tips on maintaining simplicity and avoiding unnecessary complexity in your business structure. Submit your own questions for future episodes at https://www.intheclinic.com 
P.S. This episode does not address the question of whether you need a business entity at all when starting your practice. That's an entirely separate question, and one that's addressed in the Roots course 💚 

72 | Is it possible to sustain yourself with a clinical practice?

Welcome to this episode of "In the Clinic with Camille," hosted by Camille Freeman, a clinical herbalist and licensed nutritionist. In this episode, Camille addresses question from Katie about the feasibility of supporting oneself solely through a clinical practice.
Camille explores the realities of establishing a sustainable clinical practice, emphasizing that it often takes at least two to three years to achieve financial stability. She discusses the importance of having realistic expectations, the necessity of additional income streams, and the emotional and psychological demands of a full-time practice.
Additionally, Camille shares insights on the unique challenges faced by herbalists, including educating the public about the role of herbalists. She recommends essential reading materials, including "Heart-Centered Business" by Mark Silver and "Radical Healership" by Laura Mae Northrup, to support practitioners in their journey.
Visit intheclinic.com for more episodes and resources or to ask a question for Camille to answer on the podcast.

71 | Your Regularly-Scheduled Business Breakdown

If you stay in practice long enough, you'll have a business breakdown. These are periods where you're rethinking or restructuring at the highest level. During this time, things can get worse before they get better. In this episode, Camille discusses the inevitable disruptions that occur when you make big changes and shares her personal experiences of navigating a challenging time. She offers insights into how to manage these periods of upheaval and come out stronger on the other side.
Please note that Camille mentions a video podcast, but this is not happening for now :). It was an ill-fated experiment. 
Key Points:
Introduction to the Episode (00:00:01)
Understanding Disruptions in Clinical Practice (00:00:39)
Having a full business breakdown is never fun, but it's something you can count on every few years.
Navigating the Breakdown (00:02:11)
An example from Camille's most recent business breakdown; perspective can help. It's okay and normal for this to happen, and you can get through the seemingly unending bits and pieces.
Tips for Managing Business Tasks (00:04:24)
No one feels fully prepared to deal with business disruptions. Keep a list of what needs to happen. Check things off. You'll get through it eventually whether you stress about it or whether you don't stress about it. Get help if you're stuck.
New Podcast Platforms (00:08:06)
The podcast will (hopefully!) be on YouTube as well as the standard podcasting platforms going forward. Check it out and let me know if you see it there!
In summary: Business disruptions are normal and you can manage them. Really.
Support the Podcast:
If you enjoyed this episode, please leave a review and subscribe to stay updated on future episodes!

70 | Knowing when to be done with an herbal formula

When a client's taking an herbal formula that seems to be resonating with them, they'll often want to know how long they should plan on continuing with the formula.
When I first started practicing, I'd often give them a semi-standard answer centering around herbs taking time to work, guesstimates based on previous clients, etc. Since then, I've found an approach that feels more aligned with the way I want to practice, which I've described in this episode.
-- Have a question? Leave a voice message: https://intheclinic.com 

69 | What to do when your marketing isn’t working

When it feels like nothing is making a difference...
Especially when you're getting started, it can feel like you're working and working and working, and you still don't have any clients. 
This is very common, and it's very disheartening. 
In this episode, I'll share a few different things to consider when you're in this place. 
My biggest suggestions are to 1) recognize that it's okay to feel this way, 2) take an open-eyed look at whether you've actually done absolutely everything, and 3) try something else for a while. 
I hope you find it helpful.
Remember, if you're stuck: get help. Ask an accountability partner, check in with a former classmate, set up a chat with a mentor (or join Monday Mentoring!).
Don't try to go it alone 💚
Resources you might find helpful if you're stuck with your marketing: 
How to find clients without social media (webinar; free!)
How to use classes & workshops to build your practice (webinar; free!)
Discovering Discovery Calls (workshop; $39)
5 ways to find a new client (webinar; $39)
How long does it take to find enough clients? (practitioner note) 
Identifying your core values: In the Clinic with Camille episode #9
The Grow Course (8-week online course; $395; take after you've been in practice at least 1 year)
-- Have a question you'd like Camille to answer on the podcast? Leave a voicemail: https://intheclinic.com